The Product Experience

Building evidence-guided products - Itamar Gilad (Google, Microsoft, IBM)

10.11.2023 - By Mind the ProductPlay

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On this week's podcast episode, product veteran Itamar Gilad joins us on the podcast to provide insights on implementing evidence-guided principles into product management. He argues that as product managers, we must be driven by evidence to find product success. Featured Links: Follow Itamar on LinkedIn | Buy Itamar's new book 'Evidence-Guided: Creating High Impact Products in the Face of Uncertainty' | Free e-book downloads on Testing Product ideas, ICE Prioritisation, OKRs done right, and ...

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